n.SSign’s Love Potion will most definitely be the ultimate Okay-pop title observe launched in 2024, and given Korea’s present state of mourning I’m a bit shocked it was launched in any respect. Earlier this yr, n.SSign blitzed the market with a number of promoted tracks from their final album. And extra just lately, they busted out a killer cowl of SHINee’s Lucifer at KBS’s finish of yr track pageant. Love Potion makes for a enjoyable, bouncy send-off to the yr.
For this track, the blokes have tried their hand at new jack swing — a late-80’s, early-90’s style that appears as if it is going to by no means fall out of favor in Okay-pop. At its finest, this style could be unstoppably funky, layering rhythm upon rhythm to craft a hulking sound that’s sharp, angular and really thrilling. Nevertheless, as new jack swing turned extra mainstream in America, the radio started to fill with variations of the fashion that smoothed its edges right into a extra grownup up to date sheen. Love Potion jogs my memory of this period. The beat nonetheless swings, but it surely’s amiable relatively than bold.
Love Potion will get (and maintain) your head nodding. It doesn’t put a foot misplaced and even kicks up some further funk throughout its temporary transition into the bridge. However from melody to execution, the track is kind of tame. There are a lot of good vocal moments layered all through the verses and Love Potion climbs towards a sturdy finale that showcases the group’s simple talent. Nevertheless, the hooks are just too flat to hit with their supposed impact. I discover myself admiring, however by no means shedding myself in, the music.
Hooks | 7 |
Manufacturing | 8 |
Longevity | 8 |
Bias | 8 |
RATING | 7.75 |
Grade: C+