For a time between 2017 and 2021, Sunmi delivered no less than one mega-banger a 12 months, cementing herself as considered one of Ok-pop’s most constant soloists. The previous two years have been much less compelling, with 2022’s Coronary heart Burn and 2023’s Stranger feeling like lesser variations of superior Sunmi tracks. New single Balloon In Love marks a sonic shift, providing a sentimental summer time sound.

Sunmi has usually cited rock acts as inspiration, and Balloon In Love is carefully aligned with this style. It’s extra indie rock than shiny Ok-pop, and this model fits her effectively. She has one of the recognizable voices within the business, greater than able to drawing consideration all by itself. Balloon In Love appears to know this, inserting her efficiency entrance and middle over unobtrusive manufacturing. The association is wistful, gentle, and a bit of sleepy — carried by emotion and temper.

My primary gripe is that the music feels too hazy and subdued for its personal good. I’m not saying Sunmi ought to go full on punk rocker, however Balloon In Love may do with an additional instrumental hallmark or melodic peak to make it actually stand out. It’s nice and efficient during, however the total sound ought to shimmer or sparkle greater than it does.

Grade: B-