(G)I-DLE’s Minnie pre-released a tune from her new album earlier this month and now its title monitor HER has been unveiled as she makes her official solo debut. She’s the fourth member of the group to enterprise out on her personal, and quite than reinvent the wheel HER seems like one thing you’d hear on any (G)I-DLE album.

Very similar to Blind Eyes Pink, I’m not the audience for this tune. It’s the newest in a protracted line (infinite, actually…) of “You assume you understand how superior I’m however you actually don’t” Okay-pop songs — a lyrical conceit so well-trodden it earns an immediate eye roll from me. At this level it simply feels empty, going by the anticipated motions with out precise funding within the idea.

Musically, HER echoes so many western pop tropes of the second. From its vocal quirks to the delicate bassline to the atmospheric synth, you possibly can hear this on any international Spotify playlist. This familiarity could assist ingratiate the tune to a large viewers, however it doesn’t really feel distinctive to Minnie or Okay-pop as an entire. The refrain is slight and repetitive and the monitor maintains a uninteresting vitality all through. There’s no sense of modulation or development, only a thumping remoteness that does Minnie no favors as an artist.

Grade: C-