In the case of music I really like, there tends to be two classes of songs. There are immediate hits that seize my consideration on first pay attention. Then, there are ‘stealth bombers’ that reveal their charms extra step by step. Each single BOYNEXTDOOR tune has fallen into the second class. In the long term, it doesn’t imply they’re any higher or worse than an immediate smash, however this tends to paint the group’s total ranking on this weblog. Pre-release single Harmful has already adopted go well with, rising extra addictive with every pay attention. I’m curious if this precedent will proceed with new comeback Good Man.

On first pay attention, Good Man appears to lack the insidious hooks and/or emotional urgency that has characterised BOYNEXTDOOR’s robust singles run up to now. It’s a pleasing toe tapper with a enjoyable, brassy beat. The refrain is catchy however underdeveloped — or possibly I’ve simply develop into used to Earth, Wind & Fireplace‘s madcap power. It’s most likely unfair to match the 2, however Good Man undoubtedly feels emptier than the entire group’s title tracks up to now. It’s one concept repeated usually, tied to an easy-listening vibe that dulls the blokes’ edges.

On the plus aspect, this may occasionally pull in followers who weren’t satisfied by BOYNEXTDOOR’s weirder aspect. Good Man‘s retro synth and heat manufacturing will match on nearly any playlist and the members’ distinct vocals provide simply sufficient character to set the tune aside from comparable efforts by different artists. Nonetheless, that is simply BND’s slightest single but — at the very least after a couple of listens. If the same old pattern persists, I is likely to be extra enthusiastic about it in every week.

Grade: C+