A Ok-pop act’s title monitor isn’t at all times the perfect tune on their album, even when it’s the one most individuals will hear. Generally, b-sides deserve recognition too. Within the singles-oriented world of Ok-pop, I wish to highlight a few of these buried treasures and provides them the props they deserve.

It’s been over a month since I final featured a “buried treasure” on the weblog, and to be sincere I’m stretching the definition with this tune. Nonetheless, IVE’s second album is one in all February’s most notable releases and it’s obtained just a few strong tracks as b-sides so I believe it warrants dialogue. They positively selected the appropriate title monitor, however Hush (숨바꼭질) would make a pleasant selection for additional promotions.

Hush opens on a slightly reserved notice because the percussion step by step builds up. Its refrain continues this sense of construct, teasing us with a whispered “hush hush” earlier than Liz hits us with a kind of spiralling excessive notes that appears to straight reference the group’s previous hits. From right here, the beat turns into extra sturdy because the monitor adopts a fab Y2K-esque sound. It’s the uncommon tune that truly grows stronger because it goes. The instrumental turns into extra dynamic and fast-paced, lending the easy melodic strains extra weight. It may use a giant climax in order that the tune ended on a excessive, however works as a continuing tease that pulls you in at each flip.

Grade: B